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1. What is a branding strategy?
2. How is a brand different from a logo?
3. What was the process for developing a community-wide brand for Owatonna?
4. Why does the city need a brand?
5. What does the icon in the new logomark represent?
6. When will I start seeing the new brand?
7. Will the new brand replace the City’s seal and coat of arms?
8. Can my business or organization use the new brand?
9. How much did this cost and how was it paid for?